Reference STEINERT GmBH
Sorting technologies are an important building block for the conservation of resources. STEINERT GmbH offers its customers sorting systems that solve sorting tasks and help to keep increasingly scarce resources in circulation. Finding resources and sorting them according to relevance is what drives Steinert GmbH. To this end, they develop unimagined solutions in cooperation with you, their customers. They provide their customers with leading search engines: quickly installed and easy to use, they open up the shortest path to greater output, purity and profitability.
We're already thinking about tomorrow today – and it's no different when it comes to our choice of CRM system: CAS genesisWorld is easy to customize and expand to other areas of the company – and when we don't know what to do next, the team at itdesign help us to find a solution. The range of functions can also be extended thanks to the modular structure of the system. This means we are well prepared for the future.
Tobias Ervens, Head of Sales support
The success story at a glance
Requirements and goals
- Simplification of contact management
- Integrate different locations in Germany
- Enable remote working
- Provide reporting functionality for sales management
- Opportunity management
- Use questionnaires, also online, to record and qualify leads when at events
- Create distribution lists for e-mail marketing
- Integrate the Inxmail e-mail marketing software
Benefits and advantages
- Improved contact data quality and avoids duplicates thanks to the automatic wizards
- Ensures seamless interdepartmental and cross-site working while maintaining a consistent data pool
- Allows easy reworking and follow up of leads gained at events
- Provides a good overview of sales activities and the pipeline
- Improves sales controlling by means of daily-updated evaluations which are then used as the basis for decision-making.
- Enables target group specific salutations for marketing actions and the professional management of newsletters
Industry
Industry/ManufacturingCustomer since
2020Website
www.steinert.deSupporting partner
itdesign GmbH, TübingenCAS Consulting
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