Reference OCULUS Optikgeräte GmbH

Ophthalmologists, optometrists, opticians and occupational physicians value the know-how that the OCULUS company has gained in over 120 years of experience. Despite or precisely because of its worldwide success, the company is not a mass producer. The secret of its success lies in the constant pursuit of technological progress. CAS Merlin CPQ accelerates sales processes and enables the simple execution of quotations with the click of a button.

The success story at a glance

Requirements and goals

  • Effective interaction of CRM, ERP systems incl. smart product configurator ( CAS Merlin CPQ) for complex products
  • Offers at the click of a button
  • Structuring and modularization of offers
  • Storage of know-how in a central database

Benefits and advantages

  • Simplification of processes through automated workflows and facilitation of routine tasks
  • Acceleration of the sales process
  • Optimization of sales and product management
  • Simple quotation processing saves working time
  • Faster response times to customer enquiries
  • Better customer service

CAS Merlin CPQ

Powerful. Intuitive. Exciting.

Efficient sales processes, tailor-made quote generation, and emotional product experiences for your customers. Whether large company or SME, our CPQ solutions help you to sustainably increase the success of your company. How does that work? With agile modeling and intuitive configuration functions.

More about CAS Merlin CPQ

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