Reference Herculan
Herculan develops, manufactures, sells and installs seamless flooring for various application areas such as indoor sports, outdoor sports, utility and marine.
The success story at a glance
Requirements and goals
- Centralized database for all relations
- Desktop, web and mobile usage
- Segment customers for product interests
- Automatic process for follow up actions (sales automation)
- Seamless integration of Microsoft Outlook calender, e-mail and Microsoft Word
- Reliable financial information on the customer dashboard
- Survey tools to monitor customer satisfaction
- Report integration (BI) to get actual insight in sales statistics
- Professional document management system
Benefits and advantages
- Automated workflows have enabled us to save time with respect to routine internal organization tasks
- Better focus on customer needs: Complete 360° real time view of existing and potential clients with all relevant contact information including correspondence, phone calls, appointments as well as contracts and documents, even on the move
- The sales process has been simplified and opportunities and project of sales persons can now be constantly monitored
Industry
TradeCustomer since
2018Website
www.herculan.comSupporting partner
Two Visions B.V., Breukelen UTCAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
Start today with your CRM success story
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