Revolutionary CRM + AIA® with breakthrough innovations

CAS genesisWorld x15 elevates successful fan relationships to a new level

Karlsruhe, 20/09/2023. The new x15 version of CAS genesisWorld offers companies various innovative functions for their customer relationship management: the highlights include the new SmartTags for even more precise communication and intelligent wizards for time-saving processes.

"For the first time, SMEs can use the new SmartTags and the intelligent wizards of the x15 generation of CAS genesisWorld to make their successful business relationships even more effective. The fascinatingly simple SmartDesign® technology efficiently and adaptively supports sales, marketing, service, and daily project work," Martin Hubschneider, CEO of CAS Software AG, emphasizes the highlights of the new version.

Intelligent assistants for time-saving workflows

In CAS genesisWorld x15, smart wizards, the so-called Augmented Intelligence Assistants (AIA®), strengthen the basis for decision-making for all users and efficiently guide them through the individual steps of different processes. For example, the customer relationship wizard grants you a unique overview of the quality of your relationships and illustrates customer-specific changes based on reference values at a glance. With the integrated Fan principle by 2HMforum, users are equipped with the perfect tool to increase the fan quota of their company and convince customers with excellent relationship management. The opportunity wizard guides you through every phase of the sales process and supports you from winning leads to successful closure, for example, by adopting linked contacts and subjects in the opportunity.

Smartly informed with SmartTags

The new and smartly-linked SmartTags offer users even more options to target their communication and best address their customers' requirements. You can individually enhance contact information using these SmartTags and mark data records according to specific criteria by which you can then filter efficiently. Thus, you can better target your communications.

Even more flexible customizations to fit your needs

Whether you work in the office or on location with the customer - the unique SmartDesign® technology of CAS genesisWorld offers a consistent look & feel on all devices. With the CAS-made OpenSync framework, the modern Web Services, scripting functions, and the App Designer, CAS genesisWorld x15 offers even more flexibility: from custom dashboards to universal integrations of third-party systems, you can customize the CRM + AIA® solution to meet any company requirements.

Successful together in the hybrid working world

CAS genesisWorld also helps you to record leads while on the go. You can easily scan digital business cards via QR codes, NFC tags, or by taking a photo and thus immediately create a contact in the CRM solution. Moreover, you can create your own personal digital business cards. In the process, the user can decide for themselves each time which contact information they want to share with the other person.

Acclaimed data protection

Certified with the "fair.digital" quality seal and honored as "Software Made & Hosted in Germany", CAS genesisWorld supports the digital freedom of users and companies. With the new 2-factor authentication, the x15 version offers a solution for secure logons that comply with data protection regulations.

The highlights of the new x15 version of CAS genesisWorld at a glance:
https://www.cas-software.com/solutions/crm-xrm/cas-genesisworld/cas-genesisworld-x15/