Cybercrime: Recognizing dangers – minimizing risks
How can companies protect themselves against cyberattacks to keep themselves safe? Tips for protection against cybercrime.…
Innovations strengthen the future of your company
Innovation is not just a nice extra, but fundamental to a company's success. But what does innovation mean and why is it fundamental to sustainable growth?…
CAS Software investments for your innovative CRM
Shaping the future means questioning the status quo, trying out new things, moving with the times and avoiding stagnation. It means being creative and courageous. For CAS Software, it means …
CRM solution provides competitive advantage at ELFLEIN Holding
The CRM cockpit from CAS genesisWorld is the central platform for all the tools we need in our day-to-day work.…
Telephony integration in CRM for better service
Thanks to the seamless connection between telephony and CRM, employees can make, receive and document calls directly from the system.…
The fine art of customer satisfaction
Freshly recovered and with renewed energy, many of us are entering a busy period after the vacation season: Year-end business is just around the corner, the projects planned for 2024 still need to …
A new level of customer experience: AI in sales
Whether as voice assistants such as Siri and Alexa, translation tools such as DeepL or navigation systems such as Google Maps - AI applications are now used in almost all areas of life.…
The future of marketing & sales – 5 Steps to a Successful We-team
Whether a start-up, medium-sized company or large corporation - for every company, marketing and sales are fundamental pillars of business success.…
Summer Interview with Martin Hubschneider
Where does the innovative power of CAS software come from? We asked Martin Hubschneider, founder and CEO of CAS Software AG, in a personal interview.…
B2B trends: the top 7 digitalization topics for a future-proof business
In the highly competitive business world, customer centricity and customer experience are increasingly becoming the cornerstone of successful business strategies. Forward-looking companies are …
Win-loss analysis in sales
Improve your individual sales process and your closing rate by identifying not only your strengths and weaknesses, but also the reasons for the success or failure of a sale.…
Cloud CRM as part of the future strategy at mk Technology Group
The mk Technology Group is one of the leading suppliers of profile and conveyor technology as well as system solutions for factory automation. After the CRM solution developed in-house had become …
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